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Yepi

Social Media Manager & Content Specialist

Social Media Manager based in Indonesia. I specialize in content strategy, digital branding, and managing high-engagement social media campaigns.

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Work Experience

Airdrop Finder

Social Media Manager & Content Specialist

Nov 2023 β€” Present
  • Actively manage Airdrop Finder's official account on X (Twitter), focused on content creation, posting, and direct engagement with the community. Took over the account when engagement was very low due to the absence of a clear content strategy, and built a structured posting and engagement strategy from the ground up.
  • Write articles for Airdrop Finder's official website, covering topics such as security alerts and how-to guides to help readers stay safe and informed within the crypto and airdrop space.

BingX

Official Partner

Nov 2025 β€” Apr 2026

Served as an official partner of BingX, one of the world's leading crypto exchanges, creating and sharing promotional content to drive awareness and user acquisition for the platform within the Indonesian crypto community.

Goedang Duit Reborn

Admin, Channel Airdrop

May 2023 β€” Present

Actively manage and moderate the channel, sharing daily information about airdrop opportunities to keep the community informed and engaged.

X.ME

Ambassador

Aug 2025 β€” Sept 2025

Created and shared promotional content on X (Twitter) as part of the brand ambassador program, supporting digital marketing and sales initiatives for X.ME.

CryptoCurrency

Crypto Marketing

Oct 2019 β€” May 2024

Actively involved in digital marketing and community management, developing campaign concepts by leveraging digital platforms and ongoing community conversations. Increased the perceived value of the company's products through research-driven marketing planning, approaching every campaign from the reader's perspective to craft effective promotional content.

Wegros

Social Media Manager

Aug 2023 β€” Sept 2023

Served as a global Telegram admin for two months, gaining hands-on experience in reducing community anxiety during market volatility and communicating investment information clearly and responsibly.

AVE AI Data Technology Pte. Ltd.

Moderator (Internship)

Oct 2022 β€” Aug 2023

Worked as an admin, Instagram moderator, and marketing content planner for ambassadors and Twitter posts at ave.ai DEX, quickly adapting to new tools and workflows in a fast-paced Web3 environment.

Proof of Work

BingX β€” Official Partner

Became an official partner of BingX, one of the world's top crypto exchanges, creating promotional content to grow brand awareness and drive user acquisition within the Indonesian crypto community.

BingX β€” Official Partner

Pump Fun's Bounty Feature Criticized for Encouraging Embarrassing and Risky Stunts

Article written for Airdrop Finder covering the controversy around Pump.fun's bounty feature, including its coverage by the New York Post.

Pump Fun's Bounty Feature Criticized for Encouraging Embarrassing and Risky Stunts

Airdrop Finder β€” X (Twitter) Account Management

Manage Airdrop Finder's official X account (@Airdropfinds), Indonesia's largest airdrop community since 2018, handling content creation, posting, and community engagement.

Airdrop Finder β€” X (Twitter) Account Management

Airdrop Finder β€” Telegram Channel Admin

Admin for Airdrop Finder's Telegram channel (580K+ subscribers), posting original articles and curated crypto news daily to keep the community informed.

Airdrop Finder β€” Telegram Channel Admin

Goedang Duit Reborn β€” Telegram Channel Admin

Admin of Goedang Duit Reborn, a 13,000+ subscriber Telegram community, sharing daily airdrop opportunities and helping moderate community discussions.

Goedang Duit Reborn β€” Telegram Channel Admin

Ave.ai Crypto β€” Educational Content Creation

Planned and created educational carousel content for ave.ai crypto's Instagram, breaking down Web3 and DeFi concepts such as 'What is DeFi?' for a crypto-native audience.

Ave.ai Crypto β€” Educational Content Creation

X.ME β€” Brand Ambassador Campaign

Created promotional content on X (Twitter) as a brand ambassador for X.ME, driving awareness of the platform's BTC and XME token farming campaign.

X.ME β€” Brand Ambassador Campaign

About Me

Hi, I’m Yepi, a content specialist, article writer, and social media manager based in Jakarta, Indonesia. I focus on creating data-driven content strategies, digital campaigns, and community-oriented communication that help brands connect with their audiences more effectively. With experience in digital marketing, content writing, and community management, I develop campaign concepts by combining market research, audience behavior, and current conversations within the community. My approach is built on understanding what the audience needs, what they are talking about, and how a brand can deliver value through clear, relevant, and engaging content. As a writer and social media manager, I always position myself from the audience’s perspective before creating content or promotional plans. This helps me craft messages that are not only informative and creative, but also aligned with brand goals, audience interests, and long-term digital growth.

Yepi